Are you planning a virtual event? Not sure where to start? We called up the fabulous Heather Day, owner of Red Cake Events, to get her expertise and insights on how to plan a great virtual event. Great events are about creating value through connection, engagement, and education.  But, how do you make the same […]

A good marketing and communications strategy is about creating connections between your brand and your audience. Despite its importance, many view such efforts as nonessential and cut them as expendable, unimportant investments when difficulties arise. While there is wisdom in prudent spending during times of uncertainty, that doesn’t mean you stop communicating with your target […]

Questions about production? Here’s what we’re doing to keep everyone safe and well. It’s our duty to ensure that we execute productions in a responsible manner, so we’ve implemented the following safety measures for production in studio and on location.  Vet Crew, Talent, and Clients: As previously stated, we will issue a checklist of questions […]

Diary of a Quarantined Kid: 10 Activity Challenges  Inspired by Jeff Kinney’s Diary of a Wimpy Kid  “…the brain is like a muscle, and if you don’t exercise it by reading and doing creative stuff, it’ll get weak and mushy.” Greetings from the video guys at Launch Media!  If you like to read and you […]

Did you hear that things are stressful and overwhelming, but we will get through this together? We don’t need to recount the state of affairs to you. But, we do want to reflect on the collective response and how we can better respond.  May is Mental Health Month, and there couldn’t be a better time […]

Right now, businesses and organizations across industries are implementing new HR policies and safety protocols to mitigate the spread of the coronavirus. When in person training is not the safest option, conducting virtual training is an effective way to implement new mitigation policies and safely train your workforce. Here’s 3 reasons why virtual training works. […]

Despite stay at home orders and social distancing measures, celebrations have continued and people are finding really creative ways to mark anniversaries, religious traditions, and birthdays! Of course, Mother’s Day is no exception. Moms definitely needs extra love and support right now. May 10th is right around the corner, so we put together a gift […]

In 1995, Marvel created National Superhero Day to honor the superheroes who defend us against the bad guys in comics and movies, and those who defend us from evils in real life – like COVID-19. But, our heroes don’t wear capes or shoot webs, they’re just ordinary people doing extraordinary work to make a difference. […]

Can you believe this is week 6 of the stay at home order? Neither can we. Whether you’re feeling overwhelmed or fairly content, we’ve got some ideas to brighten up your days at home.   Here’s 6 tips to keep you sane while we continue the #StayAtHome life.  1. Have a one-song dance party every […]

Did you know that the augmented reality and virtual reality market in the United States has nearly doubled since 2019? (Statista) That growth is indicative of a valuable trend that’s here to stay. But, what is it? And, how can your business benefit from virtual reality and augmented reality?  VR and AR are both experiential […]

Everyone is vulnerable to crisis. The only question is when crisis occurs, are we prepared to respond? And, if the answer is no, then how can we do better next time?  We know how to plan for a crisis. As businesses, the key to productive crisis communication communication is your preparation. We need a plan, […]

“You cannot swim for new horizons until you have courage to lose sight of the shore.”  ― William Faulkner I don’t need to recount the events of the past few weeks to you. We have all had no choice but to swim from the shore and forge a new course.  Where do we go from […]

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