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Popular Services

To help you better understand what we do, what you need for your video project and how we can assist, we’ve provided a menu of video categories, real-life examples, and rough costs.  While every project is unique, these categories encompass the most popular types of projects we produce for our clients.

We want to empower you with the visual tools to introduce a story to your customers, demonstrate your value to them, showcase your assets, support their commitment to you, and encourage them to maintain a relationship.

Each type of branding video is designed to uniquely engage the viewer, whether an employee, potential client, or current customer.

Marketing videos usually take a more direct approach with a specific call to action to generate purchase of a product or service.

Branding videos are more nuanced, though no less purposeful, and reinforce who you are and what you stand for as a company to cultivate a deeper relationship and understanding of your identity with your target audience.

When a company wants to rebrand or cultivate their identity internally, we use Employee Branding Videos to sell company culture, encourage change of problem areas, and reinforce company strengths, like good employee behavior.

Click here to view Popular Service Additions

"Golfing with BREC" for BREC

Video Style: Highlight 

A highlight is a short video to drive awareness that quickly engages the viewer and delivers one or two key points. We often shoot multiple highlight videos to create a campaign.  These videos range in length from 00:08, 00:15, 00:30, or 00:60, produced to be “broadcast ready” for social media, internal media, or traditional media platforms.  Common Uses: social media sharing, social media page branding, digital advertising, web or email, talent recruiting, television – Average cost is $14,000.

 

"Prove It" for CSRS

Video Style: Feature 

A feature is designed to provide your target audience with a deeper understanding of your overall messaging or brand identity. These videos may run up to 2 minutes.  Common Uses: online media, social media sharing, presentations or sent as a direct link following a meeting or request for more information, events, tradeshows – Average cost is $15,000

Click here to learn more about the “Prove It” CSRS, Brand Anthem. 

"We Are HBCU" for Engaged Media

Video Style: Profile  

A profile is a longer video designed to provide a more in-depth view of your company, product, or service. These are often used as an overview of a company, containing its history, products, services, and beliefs.  Common Uses: online platform, website, presentations or sent as a direct link following a meeting or request for more information, a company video channel (YouTube, Wistia, Vimeo), events and tradeshows, employee recruiting – Average cost is $18,000

Click here to learn more about “We Are HBCU” for Engaged Media. 

3D Animation for Cook Compression

Video Style: Explainer 

Explainers offer a detailed explanation of a product or process—how a product is made, how a process works, etc. We produce these videos using 2D or 3D visual elements.  Common Uses: social media sharing, web pages, or for the company’s video channel (YouTube, Wistia, Vimeo), and tradeshows, training presentations – Average cost is $15,000 for 2D and $20,000 for 3D

Click here to learn more about the 3D Animation for Cook Compression.

Client Testimonial Videos, ft. 2017 President of NCCER

Video Style: Client Testimonials  

Client Testimonials features real clients explaining their interaction or experience with a company, its product(s), or its service(s). With honest, believable clients this type of video can effectively build company credibility. Common Uses: TV, social media sharing and web –Cost varies.

"Life-Saving Rules: The Power of Your Actions" for BASF

Video Style: Orientations

Orientation Videos welcome employees and explain company programs such as sales, safety, benefits and more. We strive to craft a tone custom-fit for your company culture to encourage employee engagement with this information.  Common Uses: internal broadcasts, and web pages, or direct link, or for the company’s video channel (YouTube, Wistia, Vimeo), and tradeshows, training presentations – Average cost is $12,000 w/o B-Roll  $20,000 w/ B-Roll

 

"FAFSA" for the Louisiana Office for Student Aid

Video Style: Instructional

Instructional Videos provide directions to someone who has already purchased your product or joined your organization to explain how to use a product, engage with the company, or learn more. Common Uses: Web pages or for the company’s video channel (YouTube, Wistia, Vimeo), email, training presentations

 

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