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Sixteen years ago, we launched GreenScreenTV, a company that focused on commoditizing video content. We did this by creating video packages using a Good, Better, Best business model. For a price that would fit into our clients’ budgets, our company would create a video for them. Customers would select from a list of different services […]

Whether you are a part of a large corporation or a fledgling social media influencer, a good branding strategy is key. Being able to convey your company’s presence in a single word, or to evoke immediate recognition with a simple image are two ways a brand can set you apart. What is a brand? To […]

Promoting a product brand is straightforward, but companies are often clueless on how to promote their corporate brand. A successful starting point is with a mission statement. Mission statements are meant to encapsulate a company’s identity and purpose. It answers the big “why” questions about your company in a succinct and (hopefully!) memorable way. Using […]

While it may seem all hype, there’s a science behind the company brand anthems we do. What looks like all celebration and flair is the result of hours of creative problem-solving. The issue most large companies face is that there are often stakeholders from various backgrounds with different ideas of what their company stands for. […]

From physician vignettes to new building tours, and everything in between, our team has partnered with healthcare giants like Mary Bird Perkins and Our Lady of The Angels – Bogalusa to create content that communicates company vision, but also shares the humanity of the people inside the building. We’ve had the opportunity to share patient […]

Over the years, Launch Media has had the privilege of working with amazing healthcare providers in Baton Rouge and the surrounding areas. From Mary Bird Perkins to Our Lady of Angels, we’ve partnered with hospitals and healthcare providers to create campaigns that share the journey to client triumphs. Real people and real emotions are involved […]

Many people have become work from home professionals by now, with a large part of the workforce still dialing in from home. As this trend looks to become permanent, it’s time to get serious about your workspace. After months of zoom meetings and virtual coffee dates, if you’re still trying to find your rhythm at […]

Overwhelmed.  That’s how I feel most days. It’s not a brave thing to say, nor is it a unique sentiment. My staff feels it, as do many of our clients. There is a collective sense of overwhelm that permeates our current cultural moment. A kind of anxiety undergirds every interaction of our ordinary days that […]

Preparation is the key to almost all successful projects. Keeping things organized, easy to understand, and accessible guarantees a smooth workflow from start to finish. Here at Launch, we take pride in our streamlined production process. By breaking down each step, we ensure that both our team and our clients know exactly what to expect […]

The new year is a fresh start for everyone. This is a great time to clear out the old and make way for the brand new. After you swap out your holiday decor and festive lights for regular everyday life, give your workspace a thorough sweep, too.  With workers spending more time on their computers […]

Do you remember your goals from last year? If so, did you achieve them? If you constantly find yourself failing at (or just plain forgetting) your goals, it’s time to do things differently. A new year always inspires new goals, however, it’s important to create goals that are actually attainable. Set yourself up for success […]

As the holidays start to wind down and a new year appears on the horizon, it’s the perfect time to put *rest and relaxation* back on the agenda. This year has brought challenges, but new safety and health restrictions don’t have to mean limiting necessary leisure time. A new year usually means creating and focusing […]

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