Agency Launch Media
Media Director Wes Kennison
Director of Photographer Abe Felix
Copywriters Wes Kennison, Abe Felix
Associate Producer Cat Miguez
Editors Wes Kennison, Jordan Peck
Motion/3D Lead Designer Ryan Golden
Junior Motion Designer Daniel Small
Colorist Abe Felix
OPTO Modular Displays
This Chicago area client needed a B2B marketing and sales tool. Their main point in the creative brief supplied along with their RFP was that needed to be able to quickly tell their target audience that SNAP! was made with them in mind, and that it was an easy and durable solution for retailers everywhere.
We responded with a character treatment that identified several key nuances that we felt would resonate with their audience, and they agreed. After winning the work, we shot over 3 days between our studio in Baton Rouge, and on location in Chicago. The final product helped them expand general awareness of the SNAP! offering, in a way that aligned perfectly with their meticulously sculpted, and well respected, brand aesthetic.