January 1, 2020
Thoughts from John: A Look Back and a Look Ahead

Between celebrating the new year and the holidays, time for reflection is a rare commodity. It’s important to remember where we’ve been before we charge ahead. So, we’re launching this new decade with a look back and where we resolve to go.  Before Launch Media, we were GreenScreenTV. Almost 15 years ago, Michael Trufant and […]

December 3, 2019
5 Characteristics You Need to Work in Production

In case you didn’t hear, we’re hiring producers at Launch Media to help us expand into some exciting new projects. That got us thinking about what qualities we’re really looking for and the characteristics that make someone a really valuable video producer.  1. Maintain a Positive Attitude  We’re not really promoting a “don’t worry, be […]

November 19, 2019
5 Ways to Best Prepare for a Live Action Explainer Video

In case you didn’t know, we produce explainer videos here at Launch Media. From safety training to operational procedures, we’ve got you covered. Sometimes tutorial videos are animated, and sometimes they are live action (in an actual office with flesh and blood humans). You can leave the animation process to us, but we’ve got a […]

November 14, 2019
Support a Good Cause While You Holiday Shop: 9 Companies We Like

It’s the end of the year, and that means things are hectic. With stress and deadlines hitting you from every angle, you don’t need to worry about searching for the perfect gif for your sister-in-law or your staff. So, we made a special holiday gift guide, just for you – but not just any old […]

November 12, 2019
5 Things a Good Video Editor Knows

Thinking about becoming a video editor? Does a demanding schedule of creative work excite you? How do you know if you have what it takes to be a good one? What does it take to be in #PostProduction life?  Let’s get into 5 things a good video editor knows. How to detach & reattach personal emotions […]

October 24, 2019
How to Start a Video Script: Get Started Now

Today, we’re tackling how to start a video script.  Maybe you’re contracting it out to a professional writer.  Maybe you’re writing it in house.  Either way, you’re going to need to give some creative direction (to yourself or someone else) to identify key elements.   So, let’s talk how to start a video script.     What […]

September 30, 2019
Gamechangers: Tech changes that shaped mass media

From the Printing Press to Cat Videos Each morning, our alarms sound, and we wake up, sometimes begrudgingly.  And, if we’re honest, most of us instinctively reach for our phones. Without thinking, we scan the notifications on our lock screens.  Joe sent you an email at 2:14 A.M.  ‘You have to read this article! Remember […]

Back to Basics: 4 Tips for Effective Corporate Video Pre-Production

It’s no secret that video is a vital part of your company’s marketing plan.  A well-produced corporate video increases your company’s visibility, allowing you to engage audiences all over the world with the simple click of a button.   But, you don’t need just any video.  You need a video that will stand out among the […]

August 29, 2019
3 Reasons Videos Fall Flat

We all wish for the perfect project… You know, the one with the unlimited budget, the super flexible timeline, the SEO ready-made narrative, the supportive staff who communicates well…  But, let’s be real, that scenario simply isn’t in the cards for most of us.  Tight budgets and deadlines are facts of life, and we must […]

Back To Top