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Virtual Events: 3 Tips You Need to Succeed

March 24, 2020

Are we going to have to cancel our event? It’s the big question on everyone’s mind right now. Especially for nonprofit development and marketing teams. 

Nonprofit organizations rely on their annual events to generate the necessary funds to stay devoted to their cause. But, what do you do when staying at home is the best policy for public health and safety? 

Host a virtual event! 

Virtual events are a growing trend that can be just as successful as in-real-life events, as long as you recreate the most important aspects of IRL events.

  1. Entertainment

You still need entertainment. This is one of the main reasons people attend events (other than caring about your cause, of course). Just because your attendees are tuning in from their couch doesn’t mean they don’t want to have a good time.

So, bring your A-game. Book a guest speaker, a comedy line-up, a band, or a pre-recorded themed video. You’re only limited by your creativity.

The Middle mom eats a bowl of popcorn on the couch

2. A Sense of Community:

A virtual event does not diminish the importance of a felt, collective experience. It’s important to give your attendees the opportunity to network and connect with each other, if only from their couches.

We are social creatures, and we need connection, even in a quarantine. Create a designated slack channel for your virtual event. Or ask your attendees to dress up and send the photos to a designated social media channel so people see them. Now is the time to get creative while staying safe. 

Sending virtual hug

3. A Chance to Do Good:

People want to help. When faced with a common enemy, we tend to band together and look for productive ways to join the fight. Since staying at home is the most helpful thing many can do right now, people feel stuck and restless. 

It’s part of being human. They want to work and feel useful. We want to contribute. And, a virtual event provides an opportunity for people to give back and support causes they care about. 

Perhaps I could be of some assistance bill Murray space jam gif

Ready to host a Virtual Event?

We’re here to support your event transition from IRL to cyberspace:

4. Partner with Launch Media

With Launch Media, you can:

  • Engage your audience with a dynamic experience with pre-recorded video to strategically highlight your brand and convey a clear message
  • Create stand-out video content with animation, using 2D and 3D elements
  • Stream from a professional studio with key hosts and entertainers

We’ve got the technological expertise and creative professionalism to make sure your attendees are excited to give back and stay home with you.  

Times are tough right now. The coming months are unclear. But, people still want to support the causes they care about! They want to be useful, even if they’re quarantined at home.

Embrace your plan B. Let’s go bold and virtual, together.

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