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January 30, 2020
Thoughts from John: A Mentor Story

The impact another person can have on your life is incredible, and it’s important that we realize how much of our success is often built on the shoulders of others. January is National Mentoring Month, and I wanted to take this opportunity to share my mentor story.  A good mentor is someone who will challenge you, […]

January 28, 2020
4 Tips to Make My Corporate Video Fun

How do I make my corporate video fun? It’s a valid question. We see a lot of brand anthems, and let’s face it. Sometimes your business just isn’t sexy. But, that doesn’t mean it isn’t valuable! And, it doesn’t mean that your message isn’t worth hearing. That’s why you’ve decided to use video to communicate […]

January 21, 2020
First Time on Set: 3 Tips to Help You

Help! I’ve been recruited for my company video! What should I expect for my first time on set?  If you’re reading this, then you’re probably not a professional actor. But, you’ve been summoned to participate in a company video by your marketing team.  You’ve got to play “woman walking with dog” or “customer in line,” […]

January 16, 2020
Benefits of a Video Production Company: Why Outsource

As a full-service video production company in Baton Rouge, we are here to bolster your in-house team’s communication efforts and ensure that you accomplish your long term goals. We know you want to support your in-house communications team, and that means it might be a good idea to outsource video production. Many companies have an […]

January 14, 2020
3 Tips to boost your video ROI

They say a picture is worth a thousand words. So, a video is worth a whole lot more, right? How can you get the best ROI for your video anyway?  The mathematics might be a little subjective, but we know that a well-crafted, strategically-executed video is a valuable asset. So, it’s worth considering why a […]

January 7, 2020
How to Refine Your Video Message: 5 Guiding Questions  

You’ve decided to create video content for your company. Before you choose set locations or even write your script, you need to think about what you want your video to say.  Maybe you’ve got a new campaign. Maybe you’ve just rejuvenated your brand, and you need to promote it. Or, maybe you know video is […]

January 2, 2020
Video is not a New Year’s Resolution

Video is not a New Year’s resolution.  Woah! You think. Why would a video production company say that?  Because video isn’t a goal in itself. It’s a tool, albeit a very powerful one, to help you accomplish your goals and empower your company to achieve long term success. But, just like video content creation, well-crafted New […]

January 1, 2020
Thoughts from John: A Look Back and a Look Ahead

Between celebrating the new year and the holidays, time for reflection is a rare commodity. It’s important to remember where we’ve been before we charge ahead. So, we’re launching this new decade with a look back and where we resolve to go.  Before Launch Media, we were GreenScreenTV. Almost 15 years ago, Michael Trufant and […]

20 Reasons Why You Need Video in Your 2020 Plan

Video is a pretty big deal, in case you hadn’t heard. As technologies develop and your target audiences become more savvy, the demand for video content isn’t just going to rise, it’s going to evolve. Your audiences don’t just want a visual experience, they want quality, entertainment, and clear communication. And, they want it fast. […]

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